{"title":"Shop All","description":"","products":[{"product_id":"12728266","title":"New Era Black 27L Light Backpack","description":"\u003cp\u003eEnjoy our practical and stylish NE design by picking up an official New Era Black Light Pack bag. Rendered in black, this backpack is the perfect accessory for work, school or the street.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eSize Measurement:\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eCapacity: Approx. 27L\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eHeight: Approx. 460mm\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eWidth: Approx. 300mm\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eDepth: Approx. 230mm\u003c\/span\u003e\u003c\/p\u003e","brand":"New Era","offers":[{"title":"OSFA \/ BLACK","offer_id":47528999256313,"sku":"12728266OSFA","price":109.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/12728266_01_a175a20f-099b-4788-afe9-676e8fe02ae8.jpg?v=1773801575"},{"product_id":"ne-giftboxv3","title":"New Era Gift Box V3","description":"\u003cp\u003eElevate your gifting experience with the New Era Gift Box V3. Designed with a sleek matte finish and a clear display window, this box showcases your cap beautifully while keeping it protected. The sturdy structure ensures your item stays secure, while the side carry-string adds convenience for easy handling. Perfect for gifting, display, or storage — a stylish upgrade for every New Era fan.\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e[Size: 22cm X 22cm X 14cm]\u003c\/span\u003e\u003c\/p\u003e","brand":"New Era","offers":[{"title":"BLACK","offer_id":47528999289081,"sku":"NE-GIFTBOXV3","price":5.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/GiftBoxV3_2.png?v=1773801576"},{"product_id":"14737197","title":"New Era Kids Olive 11L Light Pack","description":"\u003cp\u003e\u003cspan dir=\"auto\"\u003eOriginally conceived as a backpack for everyday use, the Light Pack has been adapted for a child's size while retaining its functionality and ease of use. It features details for child-friendly use, such as a buckle attached to the shoulder strap. \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan dir=\"auto\"\u003ean exterior pocket for convenient storage of small items\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan dir=\"auto\"\u003ea side pocket for carrying drinks\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan dir=\"auto\"\u003ea mesh pocket in the main compartment\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan dir=\"auto\"\u003eand a name label inside for writing your name. (\u003c\/span\u003e\u003cspan dir=\"auto\"\u003eCap clip sold separately.)\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan dir=\"auto\"\u003eChild Light Pack\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan dir=\"auto\"\u003eCapacity: Approx. 11L\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan dir=\"auto\"\u003eMeasurement: Height: Approx. 365mm; \u003c\/span\u003e\u003cspan dir=\"auto\"\u003eWidth: Approx. 240mm; \u003c\/span\u003e\u003cspan dir=\"auto\"\u003eDepth: Approx. 190mm\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"New Era","offers":[{"title":"OSFM \/ OLIVE","offer_id":47528999321849,"sku":"14737197OSFM","price":89.0,"currency_code":"SGD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/14737197_3QL.jpg?v=1773801577"},{"product_id":"12728230","title":"New Era 28L Black Smart Pack","description":"\u003cp\u003eNew Era 28L Black Smart Pack\u003c\/p\u003e\n\u003cp\u003eCapacity: Approximately 28L\u003c\/p\u003e\n\u003cp\u003eMeasurement:\u003cbr\u003eHeight: Approximately 480mm\u003cbr\u003eWidth: Approximately 330mm\u003cbr\u003eDepth: Approximately 180mm\u003c\/p\u003e","brand":"New Era","offers":[{"title":"OSFA \/ BLACK","offer_id":47528999551225,"sku":"12728230OSFA","price":159.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/12728230_1.jpg?v=1773801587"},{"product_id":"new-era-light-brown-cross-body-bag","title":"New Era Light Brown Cross Body Bag","description":"\u003cp\u003e\u003cstrong\u003eSize Measurements\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCapacity: 8L\u003cbr\u003eWidth: 220mm\u003cbr\u003eHeight: 410mm\u003cbr\u003eDepth: 100mm\u003cbr\u003e\u003c\/p\u003e","brand":"New Era","offers":[{"title":"OSFM \/ LIGHT BROWN","offer_id":47528999583993,"sku":"14201584OSFM","price":69.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/14201584_3.png?v=1773801589"},{"product_id":"new-era-logo-square-black-waist-bag","title":"New Era Logo Square Black Waist Bag","description":"\u003cp\u003eNew Era Logo Square Black Waist Bag\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"New Era","offers":[{"title":"OSFM \/ BLACK","offer_id":47528999649529,"sku":"12872991OSFM","price":79.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/NewEraLogoSquareBlackWaistBag_1.png?v=1773801592"},{"product_id":"square-black-waist-bag","title":"Square Black Waist Bag","description":"\u003cp\u003eNew Era Square Black Waist Bag\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eMeasurement:\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eHeight: Approx. 180mm\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eWidth: Approx. 300mm\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eDepth: Approx. 130mm\u003cbr\u003eCapacity: Approx. 7L\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"New Era","offers":[{"title":"OSFA \/ BLACK","offer_id":47528999682297,"sku":"12728225OSFA","price":79.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/SquareBlackWaistBag_3.png?v=1773801594"},{"product_id":"new-era-kids-olive-18l-light-backpack","title":"New Era Kids Olive 18L Light Backpack","description":"\u003cp\u003e\u003cspan dir=\"auto\"\u003eOriginally conceived as a backpack for everyday use, the Light Pack has been resized for youth, while retaining its functionality and ease of use. It features details for ease of use for children, such as a buckle attached to the shoulder strap. \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan dir=\"auto\"\u003ean exterior pocket for convenient storage of small items\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan dir=\"auto\"\u003ea side pocket for carrying drinks\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan dir=\"auto\"\u003ea mesh pocket in the main compartment\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan dir=\"auto\"\u003ea name label inside for writing your name. (\u003c\/span\u003e\u003cspan dir=\"auto\"\u003eCap clip sold separately.)\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\u003cspan dir=\"auto\"\u003eKids Light Pack\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan dir=\"auto\"\u003eCapacity: Approx. 18L\u003c\/span\u003e\u003cbr\u003e\u003cspan dir=\"auto\"\u003eMeasurement: Height: Approx. 410mm; \u003c\/span\u003e\u003cspan dir=\"auto\"\u003eWidth: Approx. 270mm; \u003c\/span\u003e\u003cspan dir=\"auto\"\u003eDepth: Approx. 210mm\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"New Era","offers":[{"title":"OSFM \/ OLIVE","offer_id":47529005646073,"sku":"14736932OSFM","price":109.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/14736932_01.jpg?v=1773801842"},{"product_id":"new-era-olive-35l-campus-backpack","title":"New Era Olive 35L Campus Backpack","description":"\u003cp\u003eThis large-capacity backpack features a square shape for efficient storage, making it ideal for school and other activities.- Exterior mesh pocket\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eInner hook inside the exterior pocket\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eStorage pocket for laptop protection\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eConvenient side pocket for drinks\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eSize Measurement:\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eCapacity: Approx. 35L\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eHeight: Approx. 440mm\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eWidth: Approx. 300mm\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eDepth: Approx. 245mm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFabric Content: Polyester 900D\u003c\/p\u003e","brand":"New Era","offers":[{"title":"OSFM \/ OLIVE","offer_id":47529005711609,"sku":"14737227OSFM","price":119.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/14737227_3QL.jpg?v=1773801844"},{"product_id":"new-era-35l-olive-carrier-backpack","title":"New Era Olive 35L Carrier Backpack","description":"\u003cp\u003eThis carrier pack boasts one of New Era's largest capacities. Its spacious and practical design makes it ideal for everyday use, even outdoors.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eA three-layer main compartment\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eCompartmented inner pockets\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eA storage pocket for protecting your laptop\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eA convenient side pocket for carrying drinks\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eAn exterior strap allows you to attach a skateboard or other accessories\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eSize Measurement:\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eCapacity: Approx. 35L\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eHeight: Approx. 500mm\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eWidth: Approx. 340mm\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eDepth: Approx. 260mm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFabric Content: Polyester\/1680D\u003c\/p\u003e","brand":"New Era","offers":[{"title":"OSFM \/ OLIVE","offer_id":47529005744377,"sku":"14737226OSFM","price":189.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/14737226_3QL.jpg?v=1773801844"},{"product_id":"new-era-kids-18l-olive-light-backpack","title":"New Era Olive 18L Box Logo Youth Light Backpack","description":"\u003cp\u003eOriginally conceived as a backpack for everyday use, this light pack has been resized for youth use while retaining its functionality and ease of use. Features include a buckle on the shoulder strap for easy child-friendly storage.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eConvenient exterior pocket for small items\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSide pockets for carrying drinks and other items\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eMesh pocket in the main compartment\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eIncludes a name label inside for writing your child's name\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eSize Measurement:\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eCapacity: Approx. 18L\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eHeight: Approx. 410mm\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eWidth: Approx. 270mm\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eDepth: Approx. 210mm\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eFabric Content: Polyester 1680D\u003c\/p\u003e","brand":"New Era","offers":[{"title":"OSFM \/ OLIVE","offer_id":47529006432505,"sku":"14736992OSFM","price":109.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/14736992_3QL.jpg?v=1773801846"},{"product_id":"new-era-stone-35l-campus-backpack","title":"New Era Stone 35L Campus Backpack","description":"\u003cp\u003eA large-capacity backpack with a square shape that is suitable for commuting to school and other activities, allowing for efficient storage.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMesh pocket on the outside\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eInner hook inside the outside pocket\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eStorage pocket to protect your laptop PC\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eSide pocket for convenient carrying of drinks, etc.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eSize Measurement:\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eCapacity: Approx. 35L\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eHeight: Approx. 440mm\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eWidth: Approx. 300mm\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eDepth: Approx. 245mm\u003c\/span\u003e\u003c\/p\u003e","brand":"New Era","offers":[{"title":"OSFM \/ STONE","offer_id":47529006465273,"sku":"14538109OSFM","price":119.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/14538109_3QL.jpg?v=1773801847"},{"product_id":"13571457","title":"New Era Black 28L Cord Backpack","description":"\u003cp\u003eThe New Era Black Cord Backpack is a sleek and functional everyday backpack designed to keep your essentials organized and protected. With a 28L capacity and a clean all-black finish, it offers a balance of practical storage and minimalist style. Ideal for daily commutes, school, or casual travel, the backpack provides ample space without feeling bulky. Durable and versatile, it’s a reliable choice for those who want a streamlined look with everyday functionality.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003e\u003cspan style=\"text-decoration: underline;\"\u003eSize Measurement:\u003c\/span\u003e\u003c\/strong\u003e\u003cbr\u003eCapacity: Approx. 28L\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eHeight: Approx. 460mm\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eWidth: Approx. 300mm\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eDepth: Approx. 180mm\u003c\/span\u003e\u003c\/p\u003e","brand":"New Era","offers":[{"title":"OSFM \/ BLACK","offer_id":47529006563577,"sku":"13571457OSFM","price":179.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/BlackCordBackpack.png?v=1773801852"},{"product_id":"12728217","title":"New Era Black 33L Urban Backpack","description":"\u003cp\u003eEnjoy our practical and stylish NE design by picking up an official New Era Black Urban Backpack. With a 33 L capacity and durable construction, it keeps your essentials organized while offering a clean, minimalist look. Perfect for commuting, school, travel, or daily adventures.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003eSize Measurement:\u003c\/span\u003e\u003cbr\u003eCapacity: approx. 33L\u003cbr\u003eHeight: approx. 500mm\u003cbr\u003eWidth: approx. 300mm\u003cbr\u003eDepth: approx. 210mm\u003c\/p\u003e","brand":"New Era","offers":[{"title":"OSFM \/ BLACK","offer_id":47529006596345,"sku":"12728217OSFM","price":159.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/BlackUrbanBackpack_1.png?v=1773801853"},{"product_id":"13575910","title":"New Era 59FIFTY Black \u0026 Gold Visor Sticker Pin","description":"","brand":"New Era","offers":[{"title":"OSFM","offer_id":47529055092985,"sku":"13575910OSFM","price":29.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/NewEraBlack_GoldVisorStickerPin_1.png?v=1773802511"},{"product_id":"10740213","title":"New Era Spot And Stain Eraser Cap Cleaner","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cspan\u003eKeep your caps fresh! New Era’s Cap Eraser is perfect for removing spots and stains from your favourite caps.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eNew Era brings you the official Premium Spot and Stain Eraser. This specially formulated eraser is capable of effortlessly erasing away small spots and stains from your favorite New Era cap. This eraser is made to work with most type of fabrics including cotton, wool and polyester caps.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eStart with using the eraser in a small inconspicuous area. Use gentle strokes and then use more force for bigger and stubborn stains. This item is meant for use for small stains and spots. Use the Genuine New Era Horsehair or Original Cap Brush to brush away the eraser leftover bits from the cap.\u003c\/p\u003e","brand":"New Era","offers":[{"title":"OSFA","offer_id":47529055453433,"sku":"10740213OSFA","price":8.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/spot-and-stain-eraser-cap-cleaner-accessories-new-era-468078_1.png?v=1773802523"},{"product_id":"10740198","title":"Cap Brush","description":"\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eKeep your prized  caps in prime condition with this professional cap brush. Designed by our expert team to remove dust, dirt and lint, it will not change the texture or colour of your cap fabric in any way during cleaning. It’s the ideal way to restore your caps to their just-bought glory and can extend their life for years.\u003c\/span\u003e","brand":"New Era","offers":[{"title":"OSFA \/ N\/A","offer_id":47529055486201,"sku":"10740198OSFA","price":12.0,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0797\/2405\/2729\/files\/cap-brush-accessories-new-era-319621.jpg?v=1773802525"},{"product_id":"new-era-wood-cap-brush","title":"Wooden Horse Hair Cap Brush","description":"\u003cp\u003e\u003cstrong\u003eNEW ERA WOODEN HORSE HAIR CAP BRUSH\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eKeep your prized caps in prime condition with this professional cap brush. Designed by our expert team to remove dust, dirt and lint, it will not change the texture or colour of your cap fabric in any way during cleaning. It’s the ideal way to restore your caps to their just-bought glory and can extend their life for years. 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